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ASMI Japan: Tohoku Alaska Seafood Fair

November 15, 2018 - December 12, 2018

The Tohoku region of Northeast Japan is traditionally one of the most important consumption areas for Alaska seafood. Consumers Cooperative Tohoku (Coop Tohoku Sunnet Federation) consists of 9 single Consumers’ Cooperatives in 6 prefectures in Northeast Japan with a total of 113 stores, and they have around 1.77 million consumer members. ASMI Japan is planning to support an Alaska Seafood Fair at Coop Tohoku, set to take place from November 15th to December 12th 2018, to boost their sales of Alaska seafood, promoting sockeye salmon, Sujiko (sockeye salmon roe) and Pacific Cod, in addition to their regular Alaska seafood items. In addition, ASMI Japan will send POS materials featuring the key Alaska Seafood products to all stores. As part of the fair, ASMI Japan is also going to support an “Alaska Seafood Prize Campaign” in which consumers who buy Alaska Seafood Fair items worth more than 500 yen (US$4.50) during the fair period can enter a prize draw for the chance to win Alaska Seafood prizes.


November 15, 2018
December 12, 2018
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