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Make the Wild Choice #askforalaska

There’s a better choice when it comes to seafood. 

 Wild and sustainable, seafood from Alaska is free to roam miles of ocean and roaring icy rivers, and is responsibly sourced by fisherman at just the right moment and in just the right way. This all adds up to superior wild seafood, deep in color, rich in flavor and packed full of vitamins, minerals and omega-3s

Make the wild choice. #AskForAlaska.


Enter the #AskForAlaska Sweepstakes

Choosing wild seafood from Alaska has many benefits, including sustainability, taste and nutrition. Why do you Make the Wild Choice? Share your why on our @AlaskaSeafood Instagram or Facebook posts, and you and a guest could be headed to Alaska (see rules below).

As Alaska and seafood are synonymous, the prize features the best travel destinations and seafood activities provided by Alaska Seafood Marketing Institute (ASMI) and Travel Alaska, with airfare to Alaska from our friends at Alaska Airlines. Enter by November 18, 2022.

See Sweepstakes Rules

Thanks to these prize partners

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Baycrest LodgeVisit HomerCaptain PattiesLand’s EndThe Green CanAJ’s Oldtown Steakhouse Tavern

Alaska Seafood Ambassadors Make The Wild Choice

Chefs like Melissa King are committed to wild and sustainable fish.

When you Make the Wild Choice and #AskForAlaska, you’re not alone.

Chef Melissa King is a Top Chef All-Stars winner and entrepreneur who believes the wild and natural environment of Alaska produces flavorful seafood that is easier and faster to cook than almost any other protein.

Follow and connect with Chef Melissa, and try her recipes made just for Alaska seafood below. Plus, connect with more Alaska seafood ambassadors who regularly share their expertise and tips for cooking with and choosing wild Alaska seafood

More Alaska Seafood Ambassadors

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Fisherman Maeva Waterman

Follow @MaevaWaterman
Make the Wild Choice 39

Fisherman Hannah Heimbuch

Follow @hanasaurus.rex
Make the Wild Choice 17

Fisherman Tracy Welch, Executive Director of United Fishermen of Alaska

United Fisherman of Alaska
Make the Wild Choice 38

Chef Erik Slater

Barton Seaver

Chef Barton Seaver

Follow Barton
Make the Wild Choice 37

Chef Keith Brunell, Culinary Director at Nordstrom

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David Sanz, Meat & Seafood Merchandiser for PCC Community Markets

Help Spread the Word

Are you a member of Alaska's Seafood Industry? Download the Make the Wild Choice campaign toolkit to share and get involved.
Download the toolkit

Browse Our Recipes for Inspiration

🚨 We're giving one lucky winner a chance to win a year's supply of wild Alaska seafood, a limited-edition Alaska Seafood @hedleyandbennett apron and a virtual cooking class with an Alaskan chef! 🚨 

How to enter, 1️⃣ Follow this page 2️⃣ Comment on THIS sweepstakes post with why you #AskForAlaska and #CookWild NO PURCH NEC. Open to 50 US/DC 18+. Ends 3/20. Rules: (🔗 in our bio).
This battered & breaded Alaska pollock sandwich with crisp cabbage and a zesty combo of Tonkatsu Sauce & Kewpie Lime Mayo by @jordan__rubin / @mr.tuna_maine is as good as it sounds.😋

Follow along with the video above and read the recipe below and at the (🔗 below).

❇️ Tonkatsu Sauce
4 tablespoon ketchup
1 tablespoon oyster sauce
1 ½ tablespoon soy sauce
2 ½ tablespoon Worcestershire

❇️Kewpie Lime Mayo
2 cups Kewpie Mayo
¼ cup sweet condensed milk
1 lime (juice & zest)

1 loaf white bread
8 pieces of 2-4oz frozen battered & breaded Alaska pollock portions
Canola oil, as needed
½ head of cabbage
Salt to taste

✅Step 1
Make Tonkatsu Sauce
Mix all ingredients together and set aside.

✅Step 2
Make Kewpie Lime Mayo
Mix all ingredients together and set aside.

✅Step 3
Prepare Bread
Cut into 8 1-inch-thick slices.

✅Step 4
Fry Alaska Pollock
Deep fry pollock pieces at 350 degrees for 3 minutes or until internal temperature of 165 degrees, then season with salt.

✅Step 5

Assemble Sandwich
Spread 1 ½ tablespoon of Kewpie Lime Mayo onto both sides of bread and then top with fried cod, ½ cup of cabbage, 2 tablespoon Tonkatsu Sauce, cut in half and serve.
It's Valentine's Day, find your match! Which Alaska seafood species are you most compatible with based on your zodiac sign? 💌💘