ASMI has secured a 36 sqm booth at the Japan Food Show 2016 that will take place in São Paulo from October 9 – 11, 2016. This is the second edition of the show, which will have Japanese and Asian restaurants and chefs as its main target. Suppliers, foodservice, and seafood industry entities will exhibit at the show; workshops on the best practices and seafood industry trends, and culinary classes displaying exhibitors’ products will also be offered by organizers. ASMI is negotiating participation in all mentioned parallel activities. ASMI Brazil will also coordinate with local trade and foodservice suppliers of Alaska seafood products to exhibit at the show, promoting Alaska seafood products released by partners in Brazil in 2014, 2015, and 2016. In the first edition of the show in 2015, ASMI generated more than 360 foodservice leads.