ASMI Japan would like to propose a media tie-up starting in October 2018 with “Eiyo to Ryori (Nutrition & Cooking )” magazine, published by Kagawa Nutrition University Publishing. Nutrition & Cooking magazine target readers are mostly women in their 20s to 60s, and include articles on food, health, nutrition, cooking etc.
This project is a collaboration with All Nippon Kamaboko (Surimi Seafood) Association to an conduct advertorial tie up with Eiyo to Ryori magazine and seminar for Nutritionists at Kagawa Nutrition University theme of ” Alaska Pollock / Surimi Seafood health seminar” . In the advertorial page, a seminar report will be featured such as about Alaska Pollock / Surimi Seafood, Recipe, comment by speakers . ASMI Japan would cover the cost for advertorial with Eiyo to Ryori magazine, recipe development fee and demonstration fees targeting seniors by cooking specialist Ryuta Kijima. All Nippon Kamaboko (Surimi Seafood) Association will cover the seminar cost at Kagawa University of Nutrition.
This project includes the following:
– 2 pages of advertorial articles in “Eiyo to Ryori” maagzine in December 2018
– Free advertisement for seminar announcement by the 3rd party contribution
– Recipe development and demonstration by cooking specialist by Ryuta Kijima
– Alaska Pollock / Surimi Seafood health seminar” at Kagawa Nutrition University in Oct. 4th 2018
( Approximately 130 participants )