The HRI sector continues to be a focal point for ASMI China in driving both consumption of Alaska seafood as well as raising awareness. Based on past successes in the Guangzhou area, ASMI China has returned, and partnered with Asia International Hotel. The high-end clientele, convenient location, and amazing views make the hotel an interesting partner.
The Asia International Hotel is located in Guangzhou’s business district along Huanshi Dong Road. Rising 180 meters and boasting over 400 rooms, this multifunctional hotel features deluxe accommodations, 14-floors of premium office space, international dining, shopping entertainment, as well as apartments. It is located conveniently and travel is only 30 minutes to Baiyun International Airport, 10minutes to the Guangzhou Train Station, and 15 minutes to the Guangzhou East Railway Station. The metro (Xiaobei station) is only a few steps away. More importantly, the executive chef of the hotel was one of participants in a past reverse chef mission to Alaska, who is now eager to show off his knowledge through a delightful menu.
From November 1 – 30, 2018, the Asia International Hotel will feature a menu promotion featuring Pacific Cod, Black Cod, Pollock, Rock Fish and Yellowfin Sole. A range of POS materials including KT boards, posters, flyers and table mats will be used. Also, an advert will be placed in lcoal newspaper namely Gourmet Guilde in conjuntion with the promotion.