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All Hands on Deck Annual Conference

All Hands on Deck Conference

Mark your calendars for All Hands on Deck 2024: December 3-5, 2024 at the Hotel Captain Cook in Anchorage.

What is All Hands on Deck?

ASMI’s annual meeting structure allow for meaningful input to help guide future marketing activities. Here’s what happens at All Hands:

Stakeholders meet and share information, first by species group, and then by operational program, to develop recommendations for the ASMI Board of Directors. This process helps ASMI set its direction for the coming year and beyond.

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General Session & Species Committees

Stakeholders and experts meet to discuss global market conditions, fishery concerns, and other topics for species groups with the goal of developing recommendations for the operational committees to consider. Groups are Salmon, Whitefish, Halibut/Sablefish, and Shellfish.

WHAT SHOULD I DO?
Join the general session and explore resources and tables set up by various ASMI teams. Pick the species that interest you most, and attend those meetings. You’ll have the opportunity to share public comments at that time.

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Operational Committees

Committees meet on ASMI’s key purview areas: international marketing, domestic marketing, seafood technical, and communications. They consider the recommendations compiled by the
species committees on day 1 and use them to make recommendations for the ASMI Board of Directors.

WHAT SHOULD I DO?
Attend the committees that you are most interested in. Feel free to move from
committee to committee so you can learn more about what ASMI does.

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Board Meeting

On the final day of All Hands, the ASMI Board of Directors hears the reports from each operational committee which recommends how to use the feedback from the species committees. The board
of directors then sets strategic priorities for the ASMI staff to implement for the year.

WHAT SHOULD I DO?
Listen to the reports and learn the results of any committees you weren’t able to attend.

All Hands on Deck Archives

Meeting Materials, Agendas, Conference Videos and more
See Past Conference Material

2023 Agenda

Agenda - Wednesday

Wednesday, Nov. 1st

  • 5:30 PM – 7:00 PM: Welcome Reception & Happy Hour Trivia49th State Brewing

 

Please note that all meeting times are in Alaska Time Zone.

Subject to change. Updated 8/24/23

Agenda - Thursday

Thursday, Nov. 2nd – ASMI Species Committee Meetings

  • 8:20 AM – 9:20 AM: “Growing Alaska Seafood – How High is the Ceiling” Presentation by Chris DuBois, Circana – Mid Deck
  • 9:30 AM – 10:20 AM: Alaska Seafood Market Perspective from ASMI Customer Advisory Panel – Mid Deck
  • 10:30 AM – 11:20 AM: ASMI Customer Advisory Panel, part 2
  • 11:20 AM – 11:30 AM: General Session Closing Remarks by ASMI Executive Director Jeremy Woodrow
  • 11:30 AM – 12:45 PM: LunchFore Deck
  • 12:45 PM – 2:20 PM: ASMI Program Reports RecordingMid Deck
      • International Marketing – Hannah Lindoff
      • Global Food Aid – Bruce Schactler
      • Seafood Technical – John Burrows
      • Domestic Marketing – Megan Rider
      • Communications & Consumer PR – Greg Smith
  • 2:30 PM – 5:00 PM: Species Committee Meetings

– DELAYED: Species Committee Meetings will now begin at 3:00 PM –

Zoom links/call-in information are on the individual committee meeting agendas.

      • Halibut/Sablefish Committee – Adventure Room (lower lobby level)
      • Salmon Committee – Aft Deck (lobby level)
      • Shellfish Committee – Quadrant Room (lower lobby level)
      • Whitefish Committee – Endeavor Room (lower lobby level)

Chairs’ recap reports due to Heather Johnson-Smith via email by 6:00 PM

  • 5:30 PM – 7:00 PM: AFDF Membership Meeting – Adventure Room
  • Day 1 concludes. Evening on own.

Please note that all meeting times are in Alaska Time Zone.

Agenda - Friday

Friday, Nov. 3rd – ASMI Operational Committee Meetings

Species committee chairs will report on key points from their meetings the prior day and on items for operational committees to discuss. Attendance is required by all ASMI Committee Chairs; all others are highly encouraged to attend.

        • Halibut/Sablefish Committee – Chair
        • Salmon Committee – Chair
        • Shellfish Committee – Chair
        • Whitefish Committee – Chair
  • 9:00 AM – 12:00 PM: Operational Committee Meetings

Zoom links/call-in information are on the individual committee meeting agendas.

        • Joint Communications Committee & Domestic Marketing Committee – Endeavor Room (lower lobby level)
        • International Marketing Committee – Mid Deck (lobby level)
        • Seafood Technical Committee – Quadrant Room (lower lobby level)
  • 12:00 PM – 1:00 PM: LunchFore Deck
  • 12:10 PM – 1:00 PM: Certified Seafood Collaborative Board Meeting (All are welcome.) – Voyager Room (lower lobby level)
  • 1:00 PM – 4:00 PM: Operational Committee Meetings Continue
        • Communications Committee – Adventure Room (lower lobby level)
        • Domestic Marketing Committee – Endeavor Room (lower lobby level)
        • International Marketing Committee – Mid Deck (lobby level)
        • Seafood Technical Committee – Quadrant Room (lower lobby level)

Chairs’ recap reports due to Heather Johnson-Smith via email by 5:00 PM

  • 5:00 PM – 7:00 PM: Evening Reception – Quarter Deck in Tower 1 on 10th floor

Please note that all meeting times are in Alaska Time Zone.

Subject to change. Updated 10/24/23

Agenda - Saturday

Saturday, Nov. 4th

  • 7:30 AM – 8:30 AM: Breakfast buffetFore Deck
  • 9:00 AM – 12:00 PM: ASMI Board of Directors Meeting – Mid Deck  |Recording coming soon.
  • 12:00 PM: Lunch buffet Fore Deck

Please note that all meeting times are in Alaska Time Zone.

2023 Meeting Materials

Customer Advisory Panel Meeting

Thursday, Nov. 2nd

9:30 AM: Alaska Seafood Market PerspectiveMid Deck

Chef, Author & Seafood Education Barton Seaver will be asking questions of ASMI’s Customer Advisory Panel.

  • Keith Brunell, Nordstrom
  • Josephine Theal, Target
  • Gao Linming, Qingdao Yutai Import & Export
  • Kohei Yagita, 7 & i Holdings
  • Jens Peter Klausen, J.P. Klausen & Co.
  • Dan Aherne, New England Seafood
  • Greg Jeffers, Gorton’s, Inc.
  • Mike Kilgore (proxy), Whole Foods
  • Stephanie Mitchell, Sodexo

Halibut-Sablefish Committee

Halibut-Sablefish Committee Meeting

Meeting Materials

Salmon Committee

Salmon Committee Meeting

Meeting Materials

Shellfish Committee

Shellfish Committee Meeting

Meeting Materials

Whitefish Committee

Whitefish Committee Meeting

Meeting Materials

Joint Communications and Domestic Marketing Committees

Joint Communications and Domestic Marketing Committees Meeting

Meeting Materials

International Marketing Committee

International Marketing Committee Meeting

Meeting Materials

Seafood Technical Committee

Seafood Technical Committee Meeting

Meeting Materials

Program Materials

  • Materials to come

Domestic Marketing Committee

Domestic Marketing Committee Meeting

Meeting Materials

Communications Committee

Communications Committee Meeting

Meeting Materials

Board of Directors

Board of Directors Meeting

Meeting Materials

Conference Archives

All Hands on Deck

2022 Conference

See the Archive
All Hands on Deck

2021 Conference

See the Archive
All Hands on Deck

2020 Conference

See the Archive
All Hands on Deck

2019 Conference

See the Archive
All Hands on Deck

2018 Conference

See the Archive

Questions?

If you have any questions regarding All Hands on Deck, please contact Heather Johnson-Smith via email or call (907) 465-5560.

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