Newsletter Home     Industry Bite     Wild Watch     Featured Articles     Recipe of the Month     Order Materials Summer Grilling Sizzles with Alaska Seafood and Anheuser-Busch The Alaska Seafood Marketing Institute (ASMI) and Anheuser-Busch have teamed up to offer retailers summer grilling displays for their seafood departments. Numerous eye-catching point-of-sale materials have been developed including: frame stands, 2-sided frame insert sets, small frame inserts, and tear-off coupons. A key component of this promotion is a consumer rebate offer that's sure to heat up sales: $10 off of a $15 Alaska Seafood purchase. The promotion is national in scope* (beer purchase required in some states), and Anheuser-Busch will handle all of the display arrangements! From July 16th through September 3rd, the promotion will pair Alaska Seafood with Budweiser Select. To keep the summer fun going, Stella Artois will be featured from August 1st through September 3rd. *Not valid in IN, LA and RI. Click Here to Check Out the POS! Get the Facts! Alaska Seafood U Training Website Coming Soon Consumers are becoming ever more savvy in their food purchases and are demanding more information to assist them in their decision-making process - requesting nutritional information, origin and harvesting facts and cooking tips. To meet this growing need for information, the Alaska Seafood Marketing Institute (ASMI) will soon launch a website training resource called Alaska Seafood U. As an interactive educational training tool, Alaska Seafood U is designed for retail supermarkets, restaurants and the Alaska Seafood industry. Alaska Seafood U will be a unique training tool that offers facts and tips on each of the Alaska Seafood species, effective selling techniques, and cooking and preparation information - along with a wealth of other helpful topic items. Complete with colorful graphics and streaming videos, the website will offer an engaging learning environment for seafood counter and waitstaff. Upon logging onto the Alaska Seafood U website, students will be guided through a series of learning modules followed by short quizzes to test their mastery of all things Alaska Seafood. When all modules have been successfully completed, students will receive a Certificate of Completion, rewarding them for their dedication to continuing their seafood education. And what university is complete without a bookstore? For those who wish to bookmark this website, the Alaska Seafood U virtual bookstore will be a valuable portal to a wide range of useful resources and industry links, as well as cooking demonstration videos and much more. Alaska Seafood U will be launching soon, so be sure to watch for more details in the coming months! For information on summer grilling promotional displays or training tools and resources, please contact Mark Jones at mjones@alaskaseafood.org or 850-325-1157.