Alaska Seafood Marketing Institute (ASMI)
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Alaska Snow Crab
POPULAR, VERSATILE, PROFITABLE

Alaska Snow Crab is one of the most unique, flavorful and popular shellfish items you can feature. Noted for its sweet, delicate flavor and snowy white meat, Alaska Snow Crab projects an image of simple elegance for a myriad of convenient and profitable signature items.

CONSUMER APPEAL

Whether you are serving Alaska Snow Crab cocktail claws, clusters, whole legs, split legs, or lightly scored "Snap 'N Eat" sections, the sweet, delicate flavor and tender, snowy white meat of Alaska Snow Crab has widespread consumer appeal. The different product cuts make Alaska Snow Crab the perfect choice for a variety of traffic-building, impressive plate presentations that are convenient to eat and profitable to promote.

VERSATILITY

Whether it is steamed, sauteed, broiled, or microwaved, Alaska Snow Crab is a visually appealing and highly versatile seafood entree. Feature Alaska Snow Crab as a stand-alone item with dipping sauces, paired with chicken or steak as a "surf & turf" item, as the star of an "all you can eat" buffet, as a unique appetizer, or as a value-added ingredient in soups, salads and sandwiches. Its simple elegance offers pure enjoyment to patrons of all types of operations from full-service family-style to casual and specialty theme restaurants. Alaska Snow Crab is also ideal for catering and restaurant take-out.

EXCELLENT VALUE

After harvesting, Alaska Snow Crab is transported live to processing plants where it is cleaned, cooked, and frozen immediately to preserve its fresh-caught, natural flavor and texture. Because it arrives at your operation cleaned and pre-cooked, it's ready to heat and serve. Menu items can be quickly and easily assembled, keeping labor costs to a minimum. At the same time, the widespread consumer appeal of Alaska Snow Crab as an upscale seafood entree, or as an ingredient, allows you to price it for maximum profit.

ABUNDANT SUPPLY/YEAR-ROUND AVAILABILITY

Alaska Snow Crab is available fresher-frozen in abundant supply throughout the year. Alaska's state-of-the-art freezing and pro- cessing technology, employed within hours of harvesting, ensures a consistent, high-quality product by preserving Alaska Snow Crab's delicate, sweet flavor, snowy white meat and tender texture.

NUTRITIONAL INFORMATION

Light, lowfat menu items are becoming increasingly popular in all types of foodservice operations. Alaska Snow Crab is low in fat and calories yet high in protein - perfect for health-conscious consumers who demand great taste and good nutrition.

Serving size: 3 oz. -- Cooked, Edible Portion

Calories 95
Protein 20g
Total Fat 1.3g
Saturated 0.2g
Monounsaturated 0.3g
Polyunsaturated 0.4g
Carbohydrates 0g
Cholesterol 59mg
Sodium 572mg
Iron 2.1mg

Source: USDA

PACKAGING SPECIFICATIONS
Product Forms Carton Size Portion Size
Claw-on clusters 1/10, 1/20, 1/25 16 oz.
Claw-off clusters 1/20, 1/25 16 oz.
Snap 'N Eat legs 1/10, 1/20, 2/10 12 to 16 oz.
Single cut legs and claws 1/10, 1/25 8 to 16 oz.
Split legs and claws 1/10, 1/20, 1/25 8 to 12 oz.
Cocktail claws 6/3 4 oz.

The Alaska Seafood Marketing Institute offers promotional and educational material about Alaska Snow Crab: table tents, recipes, information guides and a suppliers directory free of charge (Maximum Order: 200 each). Training videos are also available at a cost of $8.00 each plus $1.75 for shipping.

The Alaska Seafood Marketing Institute
311 North Franklin Street, Suite 200, Juneau, Alaska 99801-1147;(907)465-5560; Fax (907) 465-5572

Or call the Seattle Office at (425) 451-7464, Fax (425) 451-9795.