Pre Request For Proposal Announcement

The Alaska Seafood Marketing Institute (ASMI) will be soliciting detailed proposals for a full-service advertising agency for its domestic marketing program. Services should include but may not be limited to the following marketing disciplines; strategic planning, tactical execution and refinement; creative development; copyrighting; media placement-both print and web media; foodservice/retail promotion development, placement and evaluation(s); and foodservice/retail public relations.           The actual formal RFP and the related Scope of Work details will be announced after the ASMI All hands- Board meeting in Seattle on Dec 3, 2009.